charz1995 – Charolette is a civil engineer, photographer & skateboarder – love to see girls being who they want to be.  It’s so inspiring to see others succeed at their dreams.

Definitely take the time to check out her IG where she encourages other skater girls.

Gloria’s quote is just one of the powerful quotes by women on the Red Shoe Movement.

I totally agree – successful women encourage each other – what are you doing to encourage more girls to skateboard for fun & keep it stylish on and off the board?

But did you know you can shop Active Ride Shop for girls clothes. For real – I had the pleasure of meeting Eric from Active when they brought a vert ramp for the Super Girl Event in Oceanside. He brought prizes for the girls riding vert – pieces from the Active collection for girls.

As a fashionista I had to follow the source to see what other treasures Active has. First stop the website – where I found super cute accessories – especially the socks.

But tanks – Eric had come bearing stylish Active tanks so to the store I went. The first Active store started in 1989 in Chino, California – today there are over 25 store locations.

I went to the Escondido store where on a rainy October day I met Lexi Villar, the Assistant Store Manager – the girl in the know about all clothes Active. She’s been with Active for over five years at several locations and she’s seen the growth of Active & Active’s girls selection.

In addition to what’s on-line, the stores carry a various assortment of on point clothes from the brands we all love like: Brixton, Herschel, Obey, RVCA, Volcom to brands that I’m just starting to learn about and fall in love with like: Dark Seas, Flying Monkeys, and Jolie. Plus Active has its own full line of clothing: graphic tees, sweaters, button-ups, socks, hats & the tanks I saw at Super Girl.

This is wonderful both for the selection and affordability. I don’t ever like to think money when I’m putting an outfit together – but it’s nice to know that Active has something for everyone’s budget & that everything looks current and works together.

Speaking of working together – Lexi & I challenged ourselves to come up with two outfits – one that could go from school to skate park (it is school time) and one that’s a little dressier.

Outfit One – school to skate park – Lexi did this one and she had an emphasis on layering – the San Diego weather has been running hot, but that day it was raining plus it’s always best to be prepared.

This outfit really is set up to be more than one outfit and its pieces easily coordinate with hundreds of other items.

To begin with it has the Brixton Wesley fedora in olive black. Yes, the beanie is a staple in everyone’s wardrobe but for this season add a fedora & mix it up.

Then comes the button back sweater/cardigan by Jack – a name I was introduced to and very impressed with. Going under we find the desert coast plaid shirt by Volcom – ‘tis the season must have some flannel in the closet – this one is perfect because of its colors. And finally the RVCA tonal jersey high neck tank, which if it’s hot outside is perfect by itself.

De stressed skinny blue jeans by Flying Monkeys and Converse shoes in sumner gray complete the look. If you go right now these Converse are such a steal – the store was filled with great prices, sales, and steals like these shoes.

Definitely take the time to sign up for their e-mails and follow them on social media. I recommend following both the main Active & the one closest to you – just today I saw this from Active Escondido.

Instagram alerts you to sales, discounts, new product arrivals, and in store events. Like when your favorite pros are going to be there.

So definitely worth your while to follow and I’ve got to follow up with Eric so I can cover the in store events. The skatingfashionista after all is about skateboarding for fun, keeping it stylish & reporting the news!

Now on to Outfit Two – a little dressier maybe you have a presentation or a job or there’s really no wrong reason to dress up – if you like it and it fits wear it.

The top is Volcom’s grey free to crew – that lends itself to adding the RVCA tonal jersey high neck tank from Outfit 1 or any of hundreds of tees under it and the bottom is Lira pants with a black pattern. Shoes are simple Toms in ash canvas – which looks good and lets you give back with every purchase.

What I found when putting these outfits together were all the amazing and affordable accessories Active offers. It’s the perfect place to stop in and pick something up to make an old outfit new or gift shopping (better to give than receive).

In this picture just a few of the finds: a purple Neff beanie, a Hershel backpack with blue print, Active women’s crew pink socks plus the cutest socks in the store Active’s o’deer crew, and Triple 7s black chain fringe cross body bag.

Plus because it’s October – Breast Cancer Awareness Month – Active has teamed up with B4BC Boarding for Breast Cancer to offer pink items.

The pink crew socks are just one item in the collection. For every item purchased from the Active/B4BC collection Active donates $2 to B4BC. The goal for the month is to raise 30,000 dollars – for more details definitely check out the site.

Included in the Active/B4BC collection is a Lock Up Pink Deck – which got Lexi and I on the topic of skateboards. Active offers everything from Penny Boards to complete customized set ups. They really have expert advice and there’s no charge to build any board.

The smallest deck Lexi had was a 7.5 deck but sometimes around the holidays they even have 7s. And if it’s an item carried in any other Active store or on-line – you can have it shipped for free to your Active store. Which is extremely helpful if you’re a girl because the flagships stores may carry more girl items – but why drive around when you can have it shipped right to your store for free.

As to knowing what the flagships stores might have – here’s an insider’s tip from Lexi ask your store for the Look Book.

Look Books for girls are published regularly. I just took a pic of my favorite page from the Women’s Fall 2015. Plus product arrives regularly at all store locations – Lexi was expecting another shipment of fall finds the next day.

After my fabulous visit, I plan on being a regular at the Escondido Active – loved the styles & Lexi. And I have a feeling you’ll see Active doing more and more for girls. They are a Bowl Sponsor for EXPOSURE Skate 2015 – coming up on November 7^th at the new Encinitas Community Park. EXPOSURE Skate is a non-profit that donates all proceeds to support survivors of domestic violence – I’m truly thrilled that Active is a partner. I’ll be at the event helping in the free Learn to Skate Clinic and can’t wait to see Eric again.

Till next time – keep skateboarding for fun & keep it stylish on & off the board.

Skatingfashionista

xoxo

I love skateboarding for fun and I love sharing skateboarding.  Thanks valeriakechichian for sharing skateboarding and this picture.

I’ve probably said it a million times but it never gets old More Girls Skateboard when they see Girls Skateboarding & we Encourage each other!

Valeria Kechichian is Longboard Girls Crew CEO and TedX Speaker. She definitely supports women in action sports & I find her super inspiring.  Keep being stylish on & off the board Valeria – I know you’re inspiring lots of other girls to do the same!

Beautiful hill could be anywhere – but this hill is in Florence Italy.  Mckaywilsonskate took her board and went on an adventure.  Photo credits to Tommaso Orlandi.

That’s right if you’re going to travel – travel in style with your board.  I recommend taking your skateboard as a carry on – it’s too precious to risk on the carousel of suitcase bumper cars.

More girl skate when they see girls skateboarding so where are you having fun with your skateboard?????

Of all the types of skateboarding there are – cruising with a friend at sunset has to be one of the most beautiful.

Thanks to Carly & her friend Sarah for sharing this beautiful shot in South Africa.  More girls skateboard when they see girls skateboarding – I appreciate the shared pictures and encourage all skater girls to tag me or e-mail me – let’s see where you are keeping it stylish on & off the board.

Kellawggs Supply Co is just a teeny tiny brand from Boston with two peeps (Erie & Dori) and a corgi named Aslan (the real worker). Together they want to build a community in #inpursuitofunicorns and support rad causes.

This bat is their logo & I interviewed Erie to find out more about unicorn chasing & giving back.

SF: What does Kellawggs stand for?

It’s embarrassing to admit, but the name Kellawggs is just a shake at the cereal (and it’s the name of the unicorn). It’s not such a surprise if you know me. I’m all about cartoons, children’s books, and yeah, colorful cereal.

SF: Love that you encourage people to “pursue your unicorn . . . ”  what’s your unicorn?

This whole brand. I’ve got little to gain and a lot to lose. When a dear friend told me what a bad idea they thought it was, I knew then I had to pursue it. They weren’t wrong, it is crazy. It is scary. But your happy place is outside of your comfort zone. You’ve got to choose.

SF: You’re making a generous donation of product to EXPOSURE Skate – why?

You can’t live life in one spot, you just can’t, but sometimes people need a push. Or even just a little inspiration, like the kind EXPOSURE Skate provides in spades. I can’t skate like those girls but I can help them inspire more girls.

SF: Why did you start to skate and where do you skate?

My friend Dori got me on a skateboard some years back, and suddenly I had this daily dose of freedom and inspiration that I needed to just do it (sorry, Nike).

Boston has a strong skate scene, but I mostly keep to myself. I’m probably a contender for world’s worst skater–which I have no problem admitting–but I cruise to work really early in the morning when the city is still asleep and the sun is just waking up. That feeling defines skating for me personally.

SF: You mentioned selling out of your skate decks by word of mouth – was it literally selling them out of your garage?

It would be an exaggeration to even call Kellawggs a garage operation. More like a bedroom closet operation. I did set aside a number of decks to donate. The rest were given to friends and friends of friends, or quietly sold on craigslist below cost, just to get that unicorn out there. Those were pretty standard decks with as minimal a design as you could get, but people liked it. We are excited to be stepping up to a way more rad manufacturer for our next run of board designs, but there’s no eta on those yet.

If I can let you in on a little secret . . . Aslan actually does all the work. He’s magical. Dori let’s us know whether she thinks it’s tight or not. I just pay the bills. That’s the team, for now.

SF: What are your hopes for the brand?

My hopes for the brand are modest. I would be happy if we could break even, if the brand could sustain itself, while supporting a larger cause.

I really want he brand to support a something. It’s always been important to me to support something – give back. That new-old-stock “smile more” sticker with the lion on it was originally silkscreened for an art show I had almost a decade ago, and right on the backing: “proceeds to charity.” That time I supported an animal rehabilitation center.

If you don’t stand for something, just sit down?

If it does well, if my silly cartoons and whack calligraphy somehow resonate with people, all the better. I need to contribute something, though.

SF: Where can people see & get your goods?

You can find us at http://shop.kellawggs.com/products or on Instagram.

SF:  Will you be able to make it to the EXPOSURE Skate November 7th event in Encinitas, CA?  How did you find out about it?

October-December is killer at my day job. Sadly, I won’t likely be able to make it to the event, which is part of why I decided to donate boards instead of sponsoring. I really wanted to do a sponsorship and be there – if anything changes I will definitely come.

If you want to learn and see more about Kellawggs look for an upcoming post in @folkmagazine which will have information on how Keallwggs is giving one shirt to a local women’s shelter for every shirt or hat sold during the month.  Or come to EXPOSURE Skate on November 7^th in Encinitas,CA where the beautiful Kellawggs decks will go to some lucky winners.

Seriously if you’re looking for a cute gift for the fashionista in your life – who might already have everything – but really never has enough consider buying something from Kellawggs – a company who cares about everyone having clean clothes for the winter is a company worth caring about!

skatingfashionista

xoxo

This is actually a video from Owen teaching his younger brother & sister how to skate.  There are so many things to love about this video.  That Owen is taking the time to share skateboarding with his younger siblings, that he let his sister keep her style, and that it’s now something they can share.

Helping your brothers &/or sisters is stylish on & off the board.

Kirrog64 captioned this photo Practicing those turns 🙂  I just love how skating can make practice fun – it’s getting exercise done without really seeing it as work.  Plus skating is transportation – gets you to class or about town.

Plus parking is a snap – at the campus or beach you can literally roll right up.  How are you having fun with your skateboard?  More girls skate as they see girls having fun – please take the time to share your pictures & stories to encourage others.