But did you know you can shop Active Ride Shop for girls clothes. For real – I had the pleasure of meeting Eric from Active when they brought a vert ramp for the Super Girl Event in Oceanside. He brought prizes for the girls riding vert – pieces from the Active collection for girls.
As a fashionista I had to follow the source to see what other treasures Active has. First stop the website – where I found super cute accessories – especially the socks.
But tanks – Eric had come bearing stylish Active tanks so to the store I went. The first Active store started in 1989 in Chino, California – today there are over 25 store locations.
I went to the Escondido store where on a rainy October day I met Lexi Villar, the Assistant Store Manager – the girl in the know about all clothes Active. She’s been with Active for over five years at several locations and she’s seen the growth of Active & Active’s girls selection.
In addition to what’s on-line, the stores carry a various assortment of on point clothes from the brands we all love like: Brixton, Herschel, Obey, RVCA, Volcom to brands that I’m just starting to learn about and fall in love with like: Dark Seas, Flying Monkeys, and Jolie. Plus Active has its own full line of clothing: graphic tees, sweaters, button-ups, socks, hats & the tanks I saw at Super Girl.
This is wonderful both for the selection and affordability. I don’t ever like to think money when I’m putting an outfit together – but it’s nice to know that Active has something for everyone’s budget & that everything looks current and works together.
Speaking of working together – Lexi & I challenged ourselves to come up with two outfits – one that could go from school to skate park (it is school time) and one that’s a little dressier.
Outfit One – school to skate park – Lexi did this one and she had an emphasis on layering – the San Diego weather has been running hot, but that day it was raining plus it’s always best to be prepared.
This outfit really is set up to be more than one outfit and its pieces easily coordinate with hundreds of other items.
To begin with it has the Brixton Wesley fedora in olive black. Yes, the beanie is a staple in everyone’s wardrobe but for this season add a fedora & mix it up.
Then comes the button back sweater/cardigan by Jack – a name I was introduced to and very impressed with. Going under we find the desert coast plaid shirt by Volcom – ‘tis the season must have some flannel in the closet – this one is perfect because of its colors. And finally the RVCA tonal jersey high neck tank, which if it’s hot outside is perfect by itself.
De stressed skinny blue jeans by Flying Monkeys and Converse shoes in sumner gray complete the look. If you go right now these Converse are such a steal – the store was filled with great prices, sales, and steals like these shoes.
Definitely take the time to sign up for their e-mails and follow them on social media. I recommend following both the main Active & the one closest to you – just today I saw this from Active Escondido.
Instagram alerts you to sales, discounts, new product arrivals, and in store events. Like when your favorite pros are going to be there.
So definitely worth your while to follow and I’ve got to follow up with Eric so I can cover the in store events. The skatingfashionista after all is about skateboarding for fun, keeping it stylish & reporting the news!
Now on to Outfit Two – a little dressier maybe you have a presentation or a job or there’s really no wrong reason to dress up – if you like it and it fits wear it.
The top is Volcom’s grey free to crew – that lends itself to adding the RVCA tonal jersey high neck tank from Outfit 1 or any of hundreds of tees under it and the bottom is Lira pants with a black pattern. Shoes are simple Toms in ash canvas – which looks good and lets you give back with every purchase.
What I found when putting these outfits together were all the amazing and affordable accessories Active offers. It’s the perfect place to stop in and pick something up to make an old outfit new or gift shopping (better to give than receive).
In this picture just a few of the finds: a purple Neff beanie, a Hershel backpack with blue print, Active women’s crew pink socks plus the cutest socks in the store Active’s o’deer crew, and Triple 7s black chain fringe cross body bag.
Plus because it’s October – Breast Cancer Awareness Month – Active has teamed up with B4BC Boarding for Breast Cancer to offer pink items.
The pink crew socks are just one item in the collection. For every item purchased from the Active/B4BC collection Active donates $2 to B4BC. The goal for the month is to raise 30,000 dollars – for more details definitely check out the site.
Included in the Active/B4BC collection is a Lock Up Pink Deck – which got Lexi and I on the topic of skateboards. Active offers everything from Penny Boards to complete customized set ups. They really have expert advice and there’s no charge to build any board.
The smallest deck Lexi had was a 7.5 deck but sometimes around the holidays they even have 7s. And if it’s an item carried in any other Active store or on-line – you can have it shipped for free to your Active store. Which is extremely helpful if you’re a girl because the flagships stores may carry more girl items – but why drive around when you can have it shipped right to your store for free.
As to knowing what the flagships stores might have – here’s an insider’s tip from Lexi ask your store for the Look Book.
Look Books for girls are published regularly. I just took a pic of my favorite page from the Women’s Fall 2015. Plus product arrives regularly at all store locations – Lexi was expecting another shipment of fall finds the next day.
After my fabulous visit, I plan on being a regular at the Escondido Active – loved the styles & Lexi. And I have a feeling you’ll see Active doing more and more for girls. They are a Bowl Sponsor for EXPOSURE Skate 2015 – coming up on November 7th at the new Encinitas Community Park. EXPOSURE Skate is a non-profit that donates all proceeds to support survivors of domestic violence – I’m truly thrilled that Active is a partner. I’ll be at the event helping in the free Learn to Skate Clinic and can’t wait to see Eric again.
Till next time – keep skateboarding for fun & keep it stylish on & off the board.